Craving a shampoo that keeps hair color in & the no-no's out? Matrix Total Results Keep Me Vivid Shampoo is the next generation sulfate-free technology that does it all.

Key Benefits:

• Next generation milky high-foam lather
• Gently cleanses hair
• Maintains vibrancy of fast-fading colors
• Helps combat hair color fading
• Sulfate-Free
  

Keep Me Vivid

Product fragrance includes notes of vanilla, coconut, and cotton candy.

Using this system, your hair color can last for up to 21 washes and benefit from increased shine.